Ten Years of Growth, Relationships and Putting Clients First
Denise’s career in real estate started long before she knew she would end up where she is today. Her first experience in the industry came during her high school and college years, when she worked alongside real estate agents to earn money while going to school.
Denise spent her time cold calling, door knocking and driving between real estate offices to deliver flyers. That early experience gave her an introduction to the business and ultimately led her to earn her real estate license while she was still in college.
After graduating, Denise decided to explore another path. With an interest in finance, she pursued a career in the corporate finance industry, eventually earning her MBA in finance and spending several years working in the field.
When Denise started a family, she found herself back in the world of real estate due to the flexibility it offered and the ability for her to apply her experience from the corporate finance industry.
“I decided to try a more entrepreneurial approach in real estate and kind of tie it together,” she said.
That combination of financial knowledge and real estate experience has become an important part of Denise’s approach to serving clients. One of the aspects of the business she enjoys most is the strategy involved in helping people reach their goals.
“I really like the strategy and negotiation part of it,” she said. “Strategizing with clients to find the best path to help them reach their goals.”
That focus on individual clients has also shaped the way Denise approaches an ever-changing real estate market. Over the past decade, the industry has experienced significant shifts, but rather than becoming consumed by factors outside her control, she chooses to focus her energy on what she can influence.
“I focus on the things I can control,” she said.
Her business is driven primarily by client relationships and referrals, making those relationships the foundation of her long-term success. Instead of spending excessive time worrying about outside influences, Denise stays focused on her business, her clients and the impact she can have on their individual real estate journeys.
That philosophy has extended beyond her client relationships and into the growth of her business. One of Denise’s proudest career accomplishments has been opening a satellite office in Diamond Springs, something she says she never would have imagined when she first entered real estate.
Along the way, she has also built a team of six agents, and she describes the growth as entirely organic.
“There’s no recruiting, there’s no soliciting,” she said. “It’s just been serving people’s best interest for them at the time.”
After 10 years with REMAX Gold, Denise says the brokerage’s brand recognition and support have been important reasons she has stayed. She appreciates having a brokerage that has supported her goals as an agent, including her efforts to establish her satellite office.
Looking ahead, she is excited about the continued evolution of REMAX and the potential for the merger to further improve technology and agent support.
For Denise, 10 years with REMAX Gold represents more than longevity. It represents stability, for herself and for the clients who have trusted her throughout her career.
That belief also shapes the advice she gives to agents entering the industry today. Real estate can offer flexibility, opportunity and income potential, but success does not happen by accident.
“You see successful agents and you think it just happened for them,” Denise said. “And that is very far from the truth.”
Her message is simple: be willing to dig in, do the work and build relationships.
After a decade in real estate, Denise has built a career that reflects exactly that philosophy. From cold calling and delivering flyers before email existed, to building her own team and opening a satellite office, her journey has been one of growth, persistence and an unwavering focus on serving her clients.
Gold Nation, comprised of REMAX Gold, REMAX One, REMAX Alliance, REMAX Elite, REMAX Premier, REMAX Associates, REMAX Integrity, REMAX Northwest, and REMAX Equity Group, is represented by over 2,900 of the industry’s most productive agents at over 130 Offices in Arizona, California, Colorado, Nevada, Oregon, Utah, Washington, and Wyoming.